Gozzylous Blog

Content is still king Content is the soul of every website. Great websites have mastered the art of creating sticky content. Sticky content is relevant and responsive to the needs of the users. It is worth sharing. Take the case of the British Broadcasting Corporation  and its coverage of the 2012 London Olympics, for example. The BBC had planned for the Olympics many years in advance. The organisation wanted to have a significant share of voice before, during and after the games. The sports section of its website (BBC Sport online) had a page for every athlete, country, sport and venue. The BBC provided over 2,500 hours of coverage across PC, mobile, tablet and connected TV viewers.  Visitors were treated to over 24 High Definition (HD) live streams – with live data, statistics and information, while the action was ongoing. The hard work paid off. The organisation broke several records and set a standard for the future of content. In all, about 55 million ...

                                                             moringa leaf                                                  Never before in history is the potency of a tree that holds the key to human wellbeing needful than a time like this. I have never given a thought to this seeming revolution on the efficacy of moringa tree until a colleague shared her personal experience. Then I was compelled to know more about the nutritional and medic...

The World Bank is to partner Nigeria to develop a sound mortgage financing structure that would deliver affordable houses to Nigerians. The multilateral institution is to provide financial access and liquidity to the tune of $300 million to kick start the project. Banks in the country are to partner government to develop a mortgage vehicle that will manage housing development in Nigeria. Government will, however, have a small share. This fact was disclosed by the Minister of Finance and Coordinating Minster of the Economy Dr. Ngozi Okonjo Iweala. Making the disclosure at a briefing yesterday with the CBN Governor Sanusi Lamido Sanusi, the Minister said the facility from the World Bank would attract a zero per cent interest, 0.7 per cent commitment charge, 10 years of grace and 40 years repayment period. She said Nigeria currently has a huge housing deficit of 17 million which is growing by two million per year. The minister said the Federal Government has asked for States that...

                                                                                                                                                          Oladapo Ashiru In 1999, there were approximately 334,888 new cases of prostate ...

Never mind the tears they provoke, onions help in your fight against diseases. A prized member of the lily family, they lavish you with health benefits while adding taste to your food. A quick glimpse at their incredible health benefits: • The phytochemicals in onions improve the working of Vitamin C in the body, thus gifting you with improved immunity. • Onions contain chromium, which assists in regulating blood sugar. • For centuries, onions have been used to reduce inflammation and heal infections. • Do you enjoy sliced onions with your food? If yes, rejoice! Raw onion encourages the production of good cholesterol (HDL), thus keeping your heart healthy. • A powerful compound called quercetin in onions is known to play a significant role in preventing cancer. • Got bitten by a honeybee? Apply onion juice on the area for immediate relief from the pain and burning sensation. • Onions and garlic are both pungent in odour and flavour. Linked to this pungency is the fact t...

The Ogun State Police Command has arrested a guardian, Edwin Alagbaso, for allegedly torturing a 12-year-old rape victim. Alagbaso, who used razor blade, knife and an iron rod to punish the victim, blamed her for “causing the rape”. A 22-year-old man, Uche Chibueze, who raped the minor, was also arrested by the police. PUNCH Metro learnt that Chibueze, on April 15, 2013, had sex with the victim near the home of her guardian located at number 1 Magente Street, Pipeline, Akute. Chibueze, however, told our correspondent that he did not rape the victim since it was consensual. He said, “I was at a friend’s gathering when she came to me saying she had spiritual problem and wanted to know her real family. I told her that she should follow me to Solution Church which was nearby and she agreed. “On our way to the place, I took her to a corner of the street and took off her clothes. I also took off my shorts and I had not fully penetrated when a resident caught us and rais...

No matter how good or effective you are at work or in life generally, experts say it is important that you strive to improve yourself. According to them, this will make you more productive and successful – that is if you are already productive. If you are not, then self-improvement will increase your chances of turning the table around. This is because it would help you correct the flaws or weaknesses that have hindered your growth and equip you for success. Some of the tips suggested by experts are highlighted below.   Be disciplined According to experts, without discipline, it is difficult for you to succeed at work, home and in terms of personal finance management. They stress that for you to successfully execute any plan or complete a task, discipline is required. By disciplining yourself, you will be able to overcome such bad habits as procrastination and the tendency to blame others for failure or problems. Experts warn that people, who never accept blame or r...

                               The world over, those who should know agree that being overweight poses unnecessary health risks to individuals. Beyond what we eat — which is really a big issue in weight problems — the sedentary lifestyle that most people lead, coupled with job stress and squeezed schedules, are some of the things that lead to being overweight or obese. Worse still, physicians note that it is not only the adult population that is accumulating more flesh around the waist; the younger generation is catching up quickly, with obese children fast becoming the norm rather than the exception. Yet, mortality experts project that today’s chubby children will live shorter lives than their parents as a result of the risks associated with fatness. Researchers say the health problems that stem from being overweight are wor...

Ectopic pregnancy is when the fertilised egg is implanted outside the uterine cavity. The word ectopic is from a Greek word ‘ektopos,’ meaning ‘out of place.’ The real place for normal pregnancy is the uterine cavity (that is the cavity of the womb), as the place designed to expand and accommodate foetal growth and development. The commonest site for ectopic pregnancy is the fallopian tube. About 98 per cent of ectopic pregnancies occur in the tube. Other areas for ectopic pregnancy include the cervix, ovaries, cornual region (angle) of the uterus, abdominal cavity, etc. Normal eggs are fertilised in the fallopian tube by the sperm from the man, then the fertilised egg now moves to the uterus for implantation, but whatever factor that hinders or slows down the movement of the fertilised egg from the tube where it is fertilised, to the womb where it is supposed to implant,  may lead to ectopic pregnancy. In the tubes, there are finger-like structures that help the mo...

Suya, Isi-ewu, Nkwobi, Kilishi implicated MOST Nigerians eagerly look forward to having another meal of local meat delicacies such as suya, isi-ewu, nkwobi, kilishi, shaki and ‘roundabout.’ The consumption and marketing of these red meat-based meals have become big business in most restaurants across country. But scientists have raised a fresh alert that eating even small quantities of processed meat such as suya, kilishi, nkwobi, isi ewu, bacon, sausages or salami can significantly increase the risk of dying early from cancer and heart disease. However, another source says red meat is good but should be cooked with spices, in moderation, not roasted or fried as in suya, isi-ewu, nkwobi, kilishi. According to the Nutrition Society of Nigeria (NSN) and the Paediatric Association of Nigeria (PAN), red meat is a valuable source of iron, zinc and Vitamin D, which is vital for health, especially in pregnant women and infants. They are unanimous that red meat can be part of a b...

While the honeymoon with the social media continues, this week I ask that we all step back to consider something that many of us take for granted: the website of our organisation. This is the first of a number of articles I would be writing on this topic. Some authors have described the website of an organisation as its major digital touch point. Others refer to it as the main window to the brand within the digital space. Read more... Although some organisations lack websites, the number of those with websites has increased. Yet, many websites do not appear to be functioning. From broken links, irregular updates, to outdated, inaccurate and irrelevant content, the websites of many organisations still leave a lot to be desired. Many small businesses do not have the resources to handle the development and management of their websites in-house. Many large organisations have at least someone who manages content on their websites. However, given the magnitude and freque...